It is therefore, concluded that radio, church leaders, seminars, Newspapers, brochures and fliers should be intensively used to disseminate agricultural information among farmers so as to raise productivity in their farms.
Radio as a mass media channel is repeatedly finding itself the preferred medium for communicating information about agriculture innovations as its reach far exceeds any other mass media channel.
The Long Time PlanA good farm map is a valuable aid in recording land resources. It shows all the important topographic features which influence farm layout. Certain features such as soils, timber, roads, fences, and buildings may be located on the map and further described in writing.
How does the communication process work?
- The sender develops an idea to be sent.
- The sender encodes the message.
- The sender selects the channel of communication that will be used.
- The message travels over the channel of communication.
- The message is received by the receiver.
- The receiver decodes the message.
The communication process is made up of four key components. Those components include encoding, medium of transmission, decoding, and feedback. There are also two other factors in the process, and those two factors are present in the form of the sender and the receiver.
Communications is fundamental to the existence and survival of humans as well as to an organization. It is a process of creating and sharing ideas, information, views, facts, feelings, etc. among the people to reach a common understanding. Communication is the key to the Directing function of management.
Nowadays, technology is significantly helping growers and farmers in several ways, including precise forecasting, data-driven decision making, and more. The changes have also resulted in a positive impact on the bottom line of most farmers and ultimately led to improved accesses to food products, at reasonable prices.
Definition: Effective communication is a process of exchanging ideas, thoughts, knowledge and information such that the purpose or intention is fulfilled in the best possible manner. In simple words, it is nothing but the presentation of views by the sender in a way best understood by the receiver.
Communication is the act of giving, receiving, and sharing information -- in other words, talking or writing, and listening or reading. Good communicators listen carefully, speak or write clearly, and respect different opinions.
There are four types of communication: verbal, nonverbal, written and visual.
- Verbal communication. Verbal communication is the most common type of communication.
- Nonverbal communication.
- Written communication.
- Visual communication.
The communication process involves understanding, sharing, and meaning, and it consists of eight essential elements: source, message, channel, receiver, feedback, environment, context, and interference.
7 Principles of Communication – Explained!
- Principle of Clarity: The idea or message to be communicated should be clearly spelt out.
- Principle of Attention:
- Principle of Feedback:
- Principle of Informality:
- Principle of Consistency:
- Principle of Timeliness:
- Principle of Adequacy:
Key Communicators are people who are active in the community. They have many connections in the community, speak often to various people in the community who are trusted and widely regarded for their leadership and input. Key Communicators might be local business owners, retirees, parents, or community members.
Just as farmers require certain skills to raise and market products in a profitable and environmentally sustainable manner, they need skills in communication, decision making, goal setting and time management in order to run successful businesses while maintaining quality of life.
(1) Communication in extension is a two way process involving the source and the receiver i.e. information and ideas must flow from the receiver to the sender of message and vice-versa. (2) The communicator must communicate ideas; collect facts relative to the subject matter, which are accurate, fast and appropriate.
Effective communication requires that the sender does not only know his message, but also his audience and understands the reasons why they are behaving as they are behaving. The communication system should be well planned on the basis of an analysis of the Agricultural Knowledge and Information System.
We also recommend oiling or greasing any metal parts. Oiling and greasing metal can help prevent rust on tools or equipment. Make sure to regularly clean farm tools and equipment and store them in their proper place after each use. Also, be sure to dry tools after use, which will prevent them from rusting.
The five traditional farming methods that is still popular today are as follows:
- Agro forestry. Agro forestry is one of the oldest farming methods that has been used since earlier times.
- Crop rotation.
- Intercropping/Mixed crops.
- Poly culture.
- Water harvesting.
Modern Farming Methods in India
- Aeroponics System. Aeroponics is the process where plants are grown in the air or mist environment without the use of soil.
- Aquaponics.
- Hydroponics.
- Monoculture.
Agriculture & Agricultural Practices
- Soil preparation. Before raising a crop, the soil in which it is to be grown is prepared by ploughing, levelling, and manuring.
- Sowing. Selection of seeds of good quality crop strains is the primary stage of sowing.
- Manuring.
- Irrigation.
- Weeding.
- Harvesting.
- Storage.
The first harmful practice in modern agriculture is the tilling of soil. When we turn the soil we break the complex structures and biological interactions that soil life works to create. By tilling the soil, an excess of oxygen is introduced into the soil structure causing increased decomposition of organic material.
Modern farming method: Modern farming method means the use of HYV seeds, tube wells for irrigation, chemical fertilisers, pesticides, machineries like tractors and threshers to increase the agricultural production.
Tilling, Sowing, Manuring, Irrigation, Weeding, Harvesting, Threshing, Winnowing, Storage.
Sustainable farming involves crop rotation where crops are grown according to the season on the same land. This prevents crop diseases and also the risk of wiping out entire crops due to intensive monoculture practices. Crop rotation leads to healthier soil and improved pest control methods besides promoting diversity.
Traditional agriculture can be defined as a primitive style of food production and farming that involves the intensive use of indigenous knowledge, land use, traditional tools, natural resources, organic fertilizer and cultural beliefs of the farmers.
